300% Sales Surge in 75 Days: Lawn and Garden Brand Success Story
The Journey of Pure and Profitable Growth Using Amazon Ads. When AdNativ joined forces with a budding lawn and garden brand, the mission was to create a strong Amazon identity. What followed was an astonishing leap to six-figure sales in just 75 days. Discover how strategic marketing and precise execution rebuild this brand!
Increase in Revenue
0
%
Monthly Profit
$
0
k+
Witness what massive changes our simple yet innovative strategy brought.
Key Difficulties
- High Competition: The brand faced fierce competition with significantly higher advertising budgets.
- Low Conversion Rates: A massive drop in conversion rates resulted in declining sales.
- Poor Listings and Distribution: Products were not properly listed and distributed, creating confusion and affecting conversions.
- Inefficient Campaigns: Existing campaigns had a high ACoS of 45%, leading to budget leaks.
Project Summary
AdNativ partnered with a lawn and garden brand to not just sell products, but to make them highly recognizable on Amazon. Starting with one product grossing between $7K-$8K monthly and another struggling to sell, the goal was to establish a unique brand image and drive profitability. By leveraging smart Amazon PPC management strategies, improving listing optimization, enhancing A+ content, and executing effective brand management, we achieved over $25K in monthly sales, a significant improvement from the initial $7K, and increased net profits to $6K-$7K monthly.
Action Plan
Deep Audit: Conducted a thorough audit to identify and address issues before launching new PPC campaigns.
- Listing Optimization: Simplified listings, grouped variations, enhanced images and A+ content to make listing stand out
- Campaigns Re-structured: Redesigned all campaigns to minimize costs, improve effectiveness and efficient management
- Creative Enhancements: Conducted research and experiments to optimize product listings with high-quality visuals and A/B testing of ad creatives
- Targeted PPC Campaigns: Launched new Sponsored Product campaigns to tap into unexplored traffic sources and fine-tuned active campaigns for maximum effectiveness
- Brand Management: Focused on strengthening the brand’s presence and appeal to improve conversion rates
Results and Impact
The success was extraordinary:
Explosive Sales Growth: Sales jumped from $7K monthly to $25K monthly, proving the effectiveness of our strategy and the untapped market potential.
Efficient Ad Spend: Reduced ACoS from 47% to 29%, ensuring higher returns on ad spend.
Profit increase: Net profits increased to $6K-$7K monthly, turning a previously underperforming product into a significant revenue stream.
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Testimonials
What our Clients says
Sameer is clearly very knowledgeable in the area of PPC and we’re starting to see some good results early on. Will continue to work with him and look forward to continued good results
Irfan A.
Sameer and his team have been excellent from start to finish. They came in at a point where we were in a bit of a mess, but they laid out a sensible action plan, aggressive timelines and soon steadied the ship. They’re now in the 7th month of managing our Amazon PPC and the difference from when they started, is night and day. I love how organised and data-driven their process is, and they’re great guys too. Would highly recommend them to anyone in need of Amazon PPC management!
Amelia H.
Adnativ was very helpful and has excellent communication skills. They designed a very detailed PPC plan and implemented it with minimal effort on my end. I would highly recommend choosing them as a PPC manager if you want to see profitable and solid results.
David Lon.
Very great specialist, always there when you need them even if it’s night of his time. Very knowledgeable in Amazon PPC and Product Description. Using many paid tools to make sure they are getting all the data needed to move in the right direction. Had no issues. Highly recommended.
Margo P.
I have recently started working with Sameer to gain more traction on my Amazon product sales. He is very knowledgeable and eager to get results. I look forward to continuing to work with him to drive more sales.
Jessica S.
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Our Services
We Offers best services for your store
Amazon Advertising Management
- Sponsored products and brand campaigns setup
- Keyword research and targeting
- Bid management and optimization
- Detailed performance reporting
- A/B testing of ad creatives
Amazon Brand
Management
- Helps with budgeting and enhances profits
- Growth strategies to reach business objectives
- Using insights to develop strategies to resolve any amiss
- Managing daily hands-on operations
Amazon Catalog
Management
- Product and organization
- Listing optimization for search visibility
- Image and description enhancements
- Inventory management
- Continuous updates and maintenance